Hi! My name is Eric, and I’m the proud founder of Reason Fitness. My journey into gym ownership started over a decade ago with a deep love for fitness and community. Back then, I was coaching and helping people reach their goals, and I quickly realized that fitness was about much more than lifting weights—it was about building a space where people could find purpose, connection, and growth. That vision drove me to create a place that was more than just a gym. I wanted a place where people felt supported, where their personal development mattered as much as their physical progress.
Over the the last 12 years, we’ve welcomed hundreds of members and conducted thousands of classes, personal training sessions, and assessments, each one an opportunity to connect with someone, understand their story, and help them work toward their goals. Every conversation, every breakthrough, every setback—it’s been an honor to walk alongside our members on their journeys. Each story shared and every victory celebrated has reminded me of the reason we started Reason Fitness in the first place: to make movement part of everyone’s daily life.
Today, Reason Fitness has become a place where professional coaches and passionate practitioners come together to help others in the same way I envisioned when I first started. It’s been incredible to work alongside a team of people who share the same dedication to empowering others. And for me personally, having mentors and coaches by my side has been invaluable in shaping Reason Fitness into the supportive, encouraging space I always dreamed of.
In 2019 I looked at the census of our city.. and at the time it was 59,992 people. I believe that if we can have DEEP and meaningful impact in 10% of our local community, it can transform the other 90%. That means that our mission is to impact that health and wellbeing of 6,000 people. We are 12 years into the mission and we’ve worked with just over 2400 people to date. It has been a tremendous joy and honor. And our mission to create healthier, happier humans is to ultimately produce a healthier, happier society.
Being at the helm of Reason Fitness is more than running a business. It’s a commitment to serve our community, to foster growth, and to create an environment where every individual can find their strength and purpose.
I am grateful for the support of our community and am excited to steward the responsibility of leading Reason for many years to come. It is not a duty I take for granted or lightly. Onwards.
